{"title":"Lost On Purpose","description":null,"products":[{"product_id":"lost-on-purpose-hat","title":"Lost on Purpose Hat - Red","description":"\u003cp class=\"PDq2pG_selectionAnchorContainer\" data-end=\"250\" data-start=\"226\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003eThe Lost on Purpose Premium Denim Hat \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"PDq2pG_selectionAnchorContainer\" data-end=\"250\" data-start=\"226\"\u003e\u003cem\u003e\u003cstrong\u003ePRE-ORDER • Ships by August 10, 2026\u003c\/strong\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp class=\"PDq2pG_selectionAnchorContainer\" data-end=\"250\" data-start=\"226\"\u003eSome nights are planned.\u003cspan class=\"PDq2pG_selectionAnchor\" aria-hidden=\"true\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-end=\"276\" data-start=\"252\"\u003eThe best ones never are.\u003c\/p\u003e\n\u003cp data-end=\"478\" data-start=\"278\"\u003eThe Lost On Purpose Hat is for wrong turns that somehow become the best stories. Small-town dive bars. Last-minute road trips. Friends who say, \"One more,\" and somehow you're watching the sunrise.\u003c\/p\u003e\n\u003cp data-end=\"675\" data-start=\"480\"\u003eFeaturing our signature cream crown, premium vintage denim bill, and embroidered DOWNBAD logo, this hat is built to look like it's been with you through a few good decisions...and plenty of bad ones.\u003c\/p\u003e\n\u003ch3 data-end=\"722\" data-start=\"711\" data-section-id=\"1dr5t50\"\u003eDetails\u003c\/h3\u003e\n\u003cul data-end=\"959\" data-start=\"723\"\u003e\n\u003cli data-end=\"761\" data-start=\"723\" data-section-id=\"6z4ckv\"\u003ePremium structured trucker-style fit\u003c\/li\u003e\n\u003cli data-end=\"799\" data-start=\"762\" data-section-id=\"z1dvqr\"\u003eCream crown with vintage denim bill\u003c\/li\u003e\n\u003cli data-end=\"839\" data-start=\"800\" data-section-id=\"d375y9\"\u003eHigh-density embroidery\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"931\" data-start=\"889\" data-section-id=\"1ghasd1\"\u003eAdjustable snapback (one size fits most)\u003c\/li\u003e\n\u003cli data-end=\"959\" data-start=\"932\" data-section-id=\"1urclzd\"\u003eDesigned in small batches\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-end=\"982\" data-start=\"966\" data-section-id=\"6v8yzf\"\u003eLimited Drop\u003c\/h3\u003e\n\u003cp data-end=\"1053\" data-start=\"984\"\u003eThis is a limited production hat and will not become a permanent item.\u003c\/p\u003e\n\u003cp data-end=\"1081\" data-start=\"1055\"\u003eOnce it's gone, it's gone.\u003c\/p\u003e\n\u003cp data-end=\"1193\" data-start=\"1083\"\u003e\u003cem data-end=\"1193\" data-start=\"1083\"\u003e(Every so often we may bring back one fan-favorite design for a single encore run—but never more than that.)\u003c\/em\u003e\u003c\/p\u003e\n\u003cp data-end=\"1213\" data-start=\"1200\"\u003e\u003cstrong data-end=\"1213\" data-start=\"1200\"\u003ePre-Order\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"1255\" data-start=\"1215\"\u003eGuaranteed ship date: \u003cstrong data-end=\"1255\" data-start=\"1236\"\u003eAugust 10, 2026\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"1321\" data-start=\"1257\"\u003eThanks for supporting a small brand that's just getting started.\u003c\/p\u003e\n\u003cp data-end=\"1344\" data-start=\"1323\"\u003eWelcome to the chaos.\u003c\/p\u003e\n\u003cp data-end=\"1359\" data-start=\"1346\"\u003e— DownBad Co.\u003c\/p\u003e","brand":"DownBad Co.","offers":[{"title":"Red","offer_id":58243567845679,"sku":null,"price":42.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0806\/6596\/8943\/files\/LostonPurpose-Red.png?v=1784821673"},{"product_id":"lost-on-purpose-hat-blue","title":"Lost on Purpose Hat - Navy","description":"\u003cp class=\"PDq2pG_selectionAnchorContainer\" data-end=\"250\" data-start=\"226\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003eThe Lost on Purpose Premium Denim Hat \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"PDq2pG_selectionAnchorContainer\" data-end=\"250\" data-start=\"226\"\u003e\u003cem\u003e\u003cstrong\u003ePRE-ORDER • Ships by August 10, 2026\u003c\/strong\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp class=\"PDq2pG_selectionAnchorContainer\" data-end=\"250\" data-start=\"226\"\u003eSome nights are planned.\u003cspan class=\"PDq2pG_selectionAnchor\" aria-hidden=\"true\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-end=\"276\" data-start=\"252\"\u003eThe best ones never are.\u003c\/p\u003e\n\u003cp data-end=\"478\" data-start=\"278\"\u003eThe Lost On Purpose Hat is for wrong turns that somehow become the best stories. Small-town dive bars. Last-minute road trips. Friends who say, \"One more,\" and somehow you're watching the sunrise.\u003c\/p\u003e\n\u003cp data-end=\"675\" data-start=\"480\"\u003eFeaturing our signature cream crown, premium vintage denim bill, and embroidered DOWNBAD logo, this hat is built to look like it's been with you through a few good decisions...and plenty of bad ones.\u003c\/p\u003e\n\u003ch3 data-end=\"722\" data-start=\"711\" data-section-id=\"1dr5t50\"\u003eDetails\u003c\/h3\u003e\n\u003cul data-end=\"959\" data-start=\"723\"\u003e\n\u003cli data-end=\"761\" data-start=\"723\" data-section-id=\"6z4ckv\"\u003ePremium structured trucker-style fit\u003c\/li\u003e\n\u003cli data-end=\"799\" data-start=\"762\" data-section-id=\"z1dvqr\"\u003eCream crown with vintage denim bill\u003c\/li\u003e\n\u003cli data-end=\"839\" data-start=\"800\" data-section-id=\"d375y9\"\u003eHigh-density embroidery\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"931\" data-start=\"889\" data-section-id=\"1ghasd1\"\u003eAdjustable snapback (one size fits most)\u003c\/li\u003e\n\u003cli data-end=\"959\" data-start=\"932\" data-section-id=\"1urclzd\"\u003eDesigned in small batches\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-end=\"982\" data-start=\"966\" data-section-id=\"6v8yzf\"\u003eLimited Drop\u003c\/h3\u003e\n\u003cp data-end=\"1053\" data-start=\"984\"\u003eThis is a limited production hat and will not become a permanent item.\u003c\/p\u003e\n\u003cp data-end=\"1081\" data-start=\"1055\"\u003eOnce it's gone, it's gone.\u003c\/p\u003e\n\u003cp data-end=\"1193\" data-start=\"1083\"\u003e\u003cem data-end=\"1193\" data-start=\"1083\"\u003e(Every so often we may bring back one fan-favorite design for a single encore run—but never more than that.)\u003c\/em\u003e\u003c\/p\u003e\n\u003cp data-end=\"1213\" data-start=\"1200\"\u003e\u003cstrong data-end=\"1213\" data-start=\"1200\"\u003ePre-Order\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"1255\" data-start=\"1215\"\u003eGuaranteed ship date: \u003cstrong data-end=\"1255\" data-start=\"1236\"\u003eAugust 10, 2026\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"1321\" data-start=\"1257\"\u003eThanks for supporting a small brand that's just getting started.\u003c\/p\u003e\n\u003cp data-end=\"1344\" data-start=\"1323\"\u003eWelcome to the chaos.\u003c\/p\u003e\n\u003cp data-end=\"1359\" data-start=\"1346\"\u003e— DownBad Co.\u003c\/p\u003e","brand":"DownBad Co.","offers":[{"title":"Navy","offer_id":58264206901551,"sku":null,"price":42.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0806\/6596\/8943\/files\/LostonPurpose-Navy.png?v=1784821703"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0806\/6596\/8943\/collections\/IMG_7184_2.jpg?v=1785379110","url":"https:\/\/downbadstrips.com\/collections\/lost-on-purpose.oembed","provider":"DownBad Co.","version":"1.0","type":"link"}